24th Bendura Bank Snow Polo World Cup Kitzbühel
The 24th edition of the Kitzbühel snow polo world cup takes place on the Reither Wiese, at Reith bei Kitzbühel, facing the Wilder Kaiser massif, from 14 to 17 January 2027. The tournament is played in front of a VIP tent serving fine dining across the three days of matches, and culminates on the evening of Saturday 16 January with the Polo Players Gala, in black tie or cocktail attire. A preliminary tournament, the Kitzbühel Polo Cup, is played from 8 to 10 January 2027.
Line-up : Organisation: Lifestyle Events GmbH (Reichshofer Strasse 24, 14195 Berlin); title partner: Bendura Bank.
How to get in
Lifestyle Events GmbH, Reichshofer Strasse 24, 14195 Berlin, organiser of the Snow Polo World Cup Kitzbühel, with Bendura Bank as title partner.
VIP tickets on the official online ticketing platform: Friday 15 January 2027, €340 (10:30-17:00); Saturday 16 January, €390 (10:30-16:30); Sunday 17 January, €390 (10:30-17:00), fine dining and drinks included in the VIP tent. Polo Players Gala, Saturday 16 January 2027 at 20:00, €400, black tie or cocktail attire. Boxes, hospitality and partnerships: request by email to the organiser.
The turnkey stay
From 14 to 17 January 2027, the Münichauer / Reither Wiese — the great snow-covered meadow of Reith bei Kitzbühel, a few kilometres from the centre of Kitzbühel — becomes an arena: eight international teams and more than 140 horses contest the 24th edition of the Bendura Bank Snow Polo World Cup, with the Wilder Kaiser as a backdrop. Born in 2003 with four teams and a thousand spectators, the tournament was drawing fifteen thousand by 2016. Team presentation on Thursday evening, matches from Friday to Sunday, everything is experienced under the VIP tent — and access is by ticket, to be booked in advance with the organisation. Regulars arrive early: the Kitzbühel Polo Cup, a medium-goal tournament, is played on the same meadow from 7 to 10 January.
Where to stay
- Relais & Châteaux Hotel Tennerhof — Five stars with just 39 rooms, run by the same family since 1929, on the sunny side of Kitzbühel (Griesenauweg 26) — sweeping views over the Streif and the Kitzbühel mountains, a few minutes' drive from the Reith meadow. Spa de Charme with indoor and outdoor pools, sauna, steam bath, massages and treatments. The house table, the Tennerhof Restaurant signed « ein Tirol »: contemporary Tyrolean and international cuisine under chef Kai Horitzky, à la carte or as a four-course menu. Apartments at the Landsitz Römerhof, a step away, for group stays.
- Bio- und Wellnesshotel Stanglwirt — Five stars at Going am Wilden Kaiser, facing the very massif that serves as the tournament's backdrop. A house run since 1722, paired with an organic farm, it has been home since 1980 to Austria's first private Lipizzaner stud farm and its twenty-four purebred horses — the most fitting address for a polo weekend, with a riding school and guided rides in the Wilder Kaiser region. Award-winning 1,500 m² spa at the heart of more than 12,000 m² of wellness areas, indoor and outdoor pools, a pool carved into the rock, tennis hall. Around ten kilometres to Kitzbühel.
Where to dine
- Les Deux Kitzbühel, Brasserie & Bar — One MICHELIN star 2026, in the very heart of Kitzbühel (Franz-Reisch-Straße 7), a few minutes' drive from the field. A modern French brasserie led by Fabrice Kieffer, with chef Marc Fröhlich at the stove: revisited classics and a bar that carries the evening on. Service from 16:00 on Monday, Tuesday, Thursday, Friday and Sunday, from 13:00 on Saturday. Closed on Wednesday.
- Neuwirt — An institution of Kitzbühel's old town, within the Hotel Schwarzer Adler (Florianigasse 15), a few minutes from the Reith field. The house is run by chef Jürgen Kleinhappl — presented by the establishment as Austria's former youngest starred chef — and Martina Feyrsinger. Reinterpreted Tyrolean cuisine, regional and seasonal, from almost forgotten local produce to great meats, with real room given to vegetables.
What to experience
- Kitz-Air, transfert VIP et survol privé en hélicoptère — Heliport at Erpfendorf, near Kitzbühel: VIP transfers, taxi flights and private scenic flights over the Kitzbühel Alps — the tournament's exact setting seen from above. Fleet of AS 350 B3+/B3e, Sokol PZL W-3A and Super Puma; private charter for up to five passengers from €549 per aircraft.
- Henntalhof, traîneau à chevaux jusqu'au Schloss Münichau — Horse-drawn carriages and sleighs, driven by Franz Gasteiger jun. from Kitzbühel. Departures from the Vorderstadt, hotel pick-up or meeting at the Schwarzsee: the Bichlach loop through the nature reserve, the Gundhabing outing, and above all the romantic ride to Schloss Münichau (about 2 hours) — the castle that gives its name to the Münichauer Wiese, the very meadow where the polo is played. Book directly with the house.
Official event website →