Palaces of the Peninsula, August Experiences (Byblos, Cheval Blanc, Airelles Château de la Messardière, La Réserve Ramatuelle)
🗓 Add to my calendarThe peninsula's four palace hotels bring together, throughout August, exceptional dinners, luxury-house pop-ups (ephemeral Dior, Chanel and Vuitton boutiques in town) and private house soirées, the 2026 season marked by the Cédric Grolet x Airelles Messardière partnership and the new Starck décor at La Réserve à la Plage.
Line-up : Arnaud Donckele (3-Michelin-star, La Vague d'Or), Maxime Frédéric, Cédric Grolet (Messardière), Philippe Starck (La Réserve à la Plage) ; international UHNW clientele
How to get in
The 4 houses: Byblos (Groupe Floirat), Cheval Blanc (LVMH), Airelles Collection, La Réserve (Michel Reybier Hosp.)
The turnkey stay
In the heart of Saint-Tropez's August, live the palace-hotel season: Michelin-starred dinners, ephemeral boutiques of the luxury houses and legendary nights, bespoke orchestras.
Where to stay
- Cheval Blanc St-Tropez : Seafront palace hotel on the Bouillabaisse beach, home to La Vague d'Or (3-star); at the epicentre of August's palace scene.
- Hotel Byblos Saint-Tropez : Legendary palace hotel in the heart of the village, 20 av. Paul Signac; a stone's throw from the Dior/Chanel/Vuitton pop-ups and August's soirées.
Where to dine
- La Vague d'Or : 3 Michelin stars, chef Arnaud Donckele; signature dinner at Cheval Blanc facing the Mediterranean.
- La Voile - La Reserve Ramatuelle : Michelin-starred, chef Eric Canino; white-sail terrace with sea view, Provençal wellness cuisine.
What to experience
- Les Caves du Roy (Byblos) : The Riviera's most legendary nightclub; parties and champagne until dawn in the heart of Byblos.
- Spa Sisley du Byblos : Signature Sisley rituals in the palace's Provençal setting, between two beach days at Pampelonne.