The Brazilian label PatBO (embroidery and beachwear, São Paulo/New York) takes over Loulou Ramatuelle for the summer of 2026: pop-up store, a complete takeover (menus, uniforms, cushions, beach cabanas in exclusive prints) and pieces developed especially for Loulou. Confirmed by the Brazilian fashion press and the 2026 pop-up guides.
Table/sunbed reservations at loulou-ramatuelle.com or by telephone; go through the concierge (Airelles, Cheval Blanc, Byblos) for the best tables in July.