17 events — A Riviera-level selection: dates, venues and how to get in.
Summer season 2026 (July–August)
Bagni Fiore Paraggi & Langosteria Paraggi (Dior terrace)The Ligurian Riviera's most coveted beach club: turquoise Paraggi waters, Dior-dressed terrace and Langosteria table.
9 August 2026, in the evening
Sting in Private Concert & Gala Dinner at Villa d'EsteCapped private Sting concert + gala dinner at Villa d'Este; five-figure access.
7 July 2026
Giorgio Armani Privé — Haute Couture FW 2026-27 show in ParisPrivé show by invitation with couture clients and top models, but the venue not specified.
Open for the summer 2026 season (July–August)
DaV Mare — Splendido Mare, A Belmond Hotel (Cerea Family / Da Vittorio)Portofino's chic fish trattoria, uniting the Splendido Mare (Belmond) with the Cerea family of Da Vittorio
Summer season 2026 (opened 25 April 2026, open daily in summer)
Covo di Nord-Est — Iconic Club of the RivieraThe legendary grotto nightclub suspended above the sea between Santa Margherita and Portofino, a Riviera glamour icon
Summer 2026 season, all of July
Dior at the Splendido (Portofino) — Permanent Dior Spa and the 2026 Dioriviera SeasonPermanent Dior Spa at the Splendido, a Belmond palace hotel frequented by a UHNW clientele.
Highlights on the July weekends: 3-4, 10-11, 16-17, 24-25, 31 July-1 August 2026
Forte dei Marmi — luxury season July 2026 (pop-ups, Principessa hotel, Four Seasons "Onde" x Alpemare dinners)Beach clubs and Four Seasons of Italy's luxury families, with Bocelli and Atherton featured.
Summer season 2026 (July–August)
La Gritta American Bar — PortofinoPortofino's historic American bar on its floating pontoon: THE sunset aperitivo spot for watching the chic harbour parad
11, 14 and 17 July 2026
Villa d'Este (Lake Como) — July summer evenings: Sapori di Mare, Bastille Day Gala, Movies Under the StarsPaid dinners and gala at the legendary Villa d'Este palace, with a likely society clientele not named.
7-9 July 2026
Milano Unica — 43rd edition (premium fabrics and accessories trade fair)Trade fair by registration at Rho Fiera, attended by the studios of the major maisons.
14-16 July 2026 (Silverware on the 14th, Watches on the 15th, Jewellery on the 16th)
Il Ponte Casa d'Aste Auctions: Silverware, Watches, JewelleryHaute joaillerie sales by registration in a Milanese palazzo, with no society events announced.
2026 summer season (June-September), all of July
Seaside residences of the luxury houses — Capri, Porto Cervo, Portofino (summer 2026 resort boutiques)Seasonal resort boutiques open to all at the chic Mediterranean hotspots.
Throughout July 2026 (Cao Fei: 9 April - 28 September; Mona Hatoum: 29 January - 9 November; Hito Steyerl: until 3…
Fondazione Prada — Summer Programme (Cao Fei 'DASH', Mona Hatoum, Hito Steyerl at the Osservatorio)Prada's cultural headquarters in Milan, open to the public, with no private evening mentioned.
Throughout July 2026 (exhibition opened in May 2025, extended several times; tickets on sale until 9 August 2026, da…
Armani/Silos — exhibition 'Giorgio Armani Privé 2005-2025, twenty years of haute couture'Tribute exhibition open to the public in the Armani maison's museum.
Until 19 July (Bosetto, opened 12 February) and 26 July 2026 (Tiravanija, opened 26 March)
Pirelli HangarBicocca — Final Weeks of the Benni Bosetto and Rirkrit Tiravanija ExhibitionsContemporary art venue open to the public; Pirelli patronage but without any society dimension.
1-31 August 2026, quietest during the week of 15 August (Ferragosto)
Milan in Ferragosto mode: what remains open in the capital of luxuryMilan emptied at Ferragosto, with neither shows nor society gatherings; only a few exhibitions remain open.
4 July - 1 September 2026
Summer Sales in Milan (saldi estivi) — Quadrilatero della ModaSales open to all on the street, with no VIP dimension despite the Quadrilatero della Moda.